“Honest communication is the basis for establishing a good relationship, even business ones. Genuine interest will always seep through.” ~ FNM

Human relationships are built through a series of exchanges that involve communication; the same goes for business to business and business to client relationships.

To create a true bond, genuine interest and desire to interact need to be present; if they are not, the relationship might as well be considered a cracked boat ready to sink at the first blow.